Unify the customer experience, from purchase to delivery

Learn how Manhattan Active® solutions provide greater insights into the customer journey, from order orchestration to order collection.

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Introduction

Mary has placed an order for same day pick up.

The order is received by Manhattan Order Management, which has an enterprise-wide view of inventory and uses advanced optimisation technology to select the most profitable way to get the item to Mary’s local store.

QUESTION

How does an order
management system work?

FIND OUT

Our solution puts your customer at the centre of your business and consolidates order information and transactions into one repository. Hundreds of complex calculations can now be made in an instant, based on real-time stock locations, availability and delivery needs, no matter how, where or when an order is made.

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Currently, only 10% of industry leaders believe they can make a profit while fulfiling omnichannel demand.

One Poll consumer survey 2017

Order Fulfilment

Order management can fulfil the order two ways: Either from the distribution centre using advanced order streaming technology to prioritise it, or in store to ensure it gets to Mary in time.

Choose an option to learn more.
A.) Fulfil from
a nearby store
B.) Fulfil from
the distribution centre

Fulfil from a nearby store:

Since the order is fulfiled from store inventory, Manhattan Store Order Fulfilment instructs the associate to pick Mary’s item with optimal pick path guidance. The transaction data collected is processed using machine learning technology to improve forecasting accuracy and planning with Manhattan Demand Forecasting and Demand Planning Solution.

Learn how to effectively manage store inventory to fulfil online and in-store customers.

Find out
Intelligent Order Management uses built-in algorithms and your inventory rules to prevent items with low stock levels to be purchased through ecommerce or click and collect. And when stock does need to be picked from the floor, you’ll be notified so that the items can be quickly located and removed from display.
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Fulfil from the distribution centre:

Manhattan’s Warehouse Management uses advanced order streaming technology to automatically increase the priority for the ecommerce order to ensure it gets to her in time. Our solution optimises the workflow between robots and humans to pick and pack the item.

Eighty percent of companies surveyed by Manhattan agreed that automating aspects of order fulfilment is essential (425 respondents in Europe and the U.S.).

Forty percent of retailers use Manhattan Associates software for order fulfilment.

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Order Pick Up

The store associate also has access to Mary’s online wishlist, via Manhattan Point of Sale and Customer Engagement, and selects all available items that might interest her. When she arrives, Mary decides to include the additional items to her purchase and our Point of Sale solution lets her pay for it – all in one seamless transaction. 

Access to a consumer's wish list can help associates make smart recommendations while the customer is in the store and ready to shop.

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Results

Your promise to Mary has been fulfilled. She is delighted, will shop with you again and is closer to becoming a loyal customer. Better yet, profits were maximised in the process.
 
Delivering the omnichannel fulfilment experience is non-negotiable. Delivering it profitably is the difference between surviving and thriving.
 
Contact Manhattan to learn how to Push Possible® and make omnichannel your advantage.
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RELATED INFORMATION

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